Privacy Policy

Who we are
Mable Digital Ltd is a UK-based business providing brand, marketing, CRM, automation and lead generation services.
We work with founders, businesses and teams to help them generate leads, improve systems and grow revenue.
If you have any questions about this policy, you can contact us at: hello@mable.co
What data we collect
We collect and process the following information:

Information you give us directly
• Name
• Email address
• Phone number
• Business details
• Any information submitted through forms, bookings or enquiries

Information collected automatically
• IP address
• Browser type and device
• Pages visited and time on site
• Cookies and tracking data

Client data (where applicable)  If you use our CRM, automation or marketing systems, we may process customer data on your behalf (e.g. leads, contacts, email activity).
How we use your data
We use your data to:
• Respond to enquiries and communicate with you
• Deliver our services
• Manage client accounts and systems
• Send relevant updates, insights or offers
• Improve our website, services and marketing
• Comply with legal obligations

We do not sell your data. Ever.
Legal basis for processing
We process your data under the following lawful bases:
• Consent – when you opt in to receive communications
• Contract – when we deliver services to you
• Legitimate interest – to improve our services and grow our business
• Legal obligation – where required
CRM and automation platforms
We use third-party platforms (including GoHighLevel and similar tools) to manage CRM, email marketing and automation.
This means your data may be stored and processed securely on external systems.
We take reasonable steps to ensure all providers meet GDPR standards.
Sharing your data
We may share your data with:
• Trusted service providers (hosting, CRM, email platforms)
• Payment providers
• Professional advisors (legal, accounting)

We do not share data unnecessarily and never sell it.
International data transfers
Some of the tools we use may store data outside the UK.
Where this happens, we ensure appropriate safeguards are in place (such as standard contractual clauses).
Data retention
We only keep your data for as long as necessary:
• Enquiries: up to 12–24 months
• Clients: duration of relationship + reasonable period after
• Legal/financial records: as required by law
Your rights
You have the right to:
• Access your data
• Correct inaccurate data
• Request deletion
• Restrict or object to processing
• Withdraw consent at any time

To do this, email: hello@mable.co
Cookies
We use cookies to:
• Understand how people use our site
• Improve performance
• Support marketing and advertising
You can control cookies through your browser settings.
Security
We take data security seriously and use appropriate technical and organisational measures to protect your information.
Changes to this policy
We may update this policy from time to time.